let’s get into it.

Created for Laundry Service.

Art Director/Content Creator: Me!

Copywriter: Anna Cincera • Designer: Cam Carmen

The Goodreads team wanted to add video content to their social channels, so we pitched a new social strategy to them, focusing on relatability and a love of reading.

*This was the first pitch that I led from concept through execution, and I’m so so proud of it.